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Monday, December 7, 2020 
01:30 PM - 04:45 PM
In today’s data-driven enterprise, creating a data strategy can seem more complex than ever. Not only is innovation in technology occurring a more rapid pace than ever before, but as more business stakeholders become involved with data-centric initiatives, “people-centric” initiatives such as data governance increase in importance as well. This tutorial demystifies data governance and data strategy and provides practical steps in creating a robust data strategy that encompasses people, process, and technology to provide concrete and demonstrable business value.
Topics include:
- Data Strategy: Aligning business drivers with data requirements
- Data Governance: Orchestrating the people, process, technology, and culture required to support your data architecture
- Creating an Actionable Roadmap: Build “quick wins” into your roadmap to provide business value
Donna Burbank is a recognized industry expert in data management with over 25 years of experience helping organizations enrich their business opportunities through data. She is currently the Managing Director of Global Data Strategy, Ltd., where she assists organizations around the globe in driving value from their data. She has worked with dozens of Fortune 500 companies worldwide in the Americas, Europe, Asia, and Africa and speaks regularly at industry conferences. She has co-authored several books on Data Management and is a regular contributor to industry publications. She can be reached at donna.burbank@globaldatastrategy.com.
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